CARE BEARS: UNLOCK THE MAGIC - CREATIVE BRIEF WINNER

This is my design entry for the Care Bears Fan Forge at ForFansByFans.

The piece involves Grumpy Bear looking tired, about to drink from his mug of hot cocoa.

I knew that the Care Bears brand was loved by all ages, yet a lot of their merchandise was aimed primarily at children or women.

I wanted to make something that was relatable to all, and what is more relatable than the hatred of getting out of bed sometimes.

The design was selected as a winner by guest judge Harry Chaskin, the voice of Bedtime Bear in the 'Care Bears: Unlock the Magic' animated TV show.

Here is what Harry had to say about the work: 

“This design resonated with me conceptually more than anything else. It seemed like it would be popular with adult fans of the property, and I like that it has a little attitude/edge while still retaining the cute appeal of show. I'm also a sucker for puns.”